Louw Barnardt is a chartered accountant by training and an entrepreneur by nature. He is the co-founder and MD of Outsourced CFO, a Cape Town start-up than gives SMEs and fellow start-ups access to financial expertise that they cannot otherwise afford in the early stages of their growth. OCFO also offers a cloud-based accounting solution based on Xero.
Louw was the 2018 Sanlam/Business Partners Emerging Entrepreneur of the Year.
Louw will be a featured speaker at the upcoming BigFive Summit, 13-15 May in Cape Town. And he is our latest guest on the BigFive Podcast, an ongoing series of conversations with the entrepreneurs, business and thought leaders driving adoption of digital marketing and commerce tools by small businesses in Africa and the Middle East.
On this podcast, we talked with Louw about startups, the Cape Town scene and how the cloud has transformed how businesses are formed today.
- On how the cloud has transformed business formation: “Resources that were only available to big corporations — finance software, HR information, marketing capabilities — a freelancer can now have access to…”
- On how OCFO helps start-ups scale: “You could have a CFO who is very good at tax issues, but may not understand the intricacies of negotiating a fundraising transaction. Or someone who is good with fundraising may not understand the latest financial technology. We offer a portfolio manager CFO who identifies the gaps and solves them through the knowledge base and tech tools of the whole OCFO team.”
- On why Cape Town is the digital hub of Africa: “It is a very creative city, full of free thinkers, innovators, and creative thinkers. That creative style of thinking merged with the start-up ecosystem that has formed here because of the lifestyle Cape Town offers, has gained significant momentum.”
You can listen to our interview with Louw here:
The BigFive Digital Podcast featured interviews with the entrepreneurs, business and thought leaders driving the adoption of digital marketing and commerce tools by small businesses in Africa and the middle east. The “Big Five” in this context are search, social, mobile, location and payments. The podcast is produced by the BigFiveDigital.org association.