Why attend the BigFive Digital MENA Summit? To learn about the growing and increasingly interconnected ecosystem enabling the digital transformation of small and local businesses in the Middle East, North Africa region. And to make connections that will lead to the partnerships that will help this space grow and prosper.
What do we mean when we say “small and local” businesses?
SMMEs (small, midsize, and micro enterprises)
Why BigFive Digital?
BigFive Digital is an event and content organization fostering the development of the local and SMME digital technology ecosystem in Africa and the Middle East. BigFive does this via in-person and virtual events, and through thought-leading content that includes the popular BIG5D Podcast, newsletter, and original research.
Components of the local and SME technology stack
Organizations that should attend this event
Digital presence providers
Listings and location management companies
16th February 2022
MENA Summit Pre-Reception
17th February 2022
08:30 - 10:00 - Coffee, Registration & Networking
10:00 - 10:10 - Welcome and Opening Remarks
10:10 - 10:20 - The MENA Local Digital Ecosystem Overview & Outlook
10:20 - 10:50 - Headline Speaker
10:50 - 11:10 - Building Local Brands with Influencer Marketing
11:10 - 11:40 - SMME Financial Inclusion in MENA
11:40 - 12:00 - What’s New with Local Search in MENA?
12:00 - 12:30 - Building the Omnichannel Commerce Ecosystem
12:30 - 13:30 - Lunch
13:30 - 14:00 - Examining MENA’s Red Hot Buy Now, Pay Later Market
14:00 - 14:30 - Digital Dining -- Ghost Kitchens and Virtual Restaurants